I'm a lot like a cat who's lived multiple lives. First I was a sportsperson who sailed off to explore the world. Then I worked in USA, France and the UK for the very rich and famous. I settled in Australia and took people on adventures to help them become better leaders and teams. I then moved home to NZ and worked in a project office. After a while I went off-shore and became a super yacht captain. When I returned to NZ I set up a volunteer programme, then led a team in the creation an exhibition about Tiriti o Waitangi | Treaty of Waitangi and toured it around New Zealand for three years. Recently I've delivered some major events and have been designing online media campaigns and websites. Somewhere along the way I fell in love with dogs.

All the while I was delivering project after project, it's just that no two were the same. So now, that's what I am – a special projects agent – who can work with anyone, on pretty much anything. My number one quality is that I get things done.

►  Krissy

Dare To Founder

our values






Don't be bound by the status quo. Be original, dare to do it differently.

Make the 'impossible' possible. Trust that people will get it.

Launch and don't look back. Have courage and share it.

Do things that matter rather than things that just pay the bills.

Listen, feel, empathise, work hard, collaborate, and be kind.

our team


Laura King &



our motto

 Dare To is designed differently from other agency's and that's why focus on special projects. Along the way, we make a point of not creating or investing in drama, and enjoy sharing the sandbox with other partners and teams.

Our moto is "listen – no REALLY listen, then get going and get it done!" 


We are values-driven and care deeply about the world and all that's in it.

Whatever your mission, we have the right ingredients to help you move forward and get it done!